The other day my friend, Elizabeth Donehue, celebrated a birthday. Fully aware that all of her Facebook friends knew it was her birthday, Elizabeth generously leveraged “her day” into an opportunity to do some good. Enter Katie’s Krops and Rally.org.
This is what was attached to Elizabeth’s Facebook “Call To Action” Status Update:
“Tomorrow is my birthday.
I am donating my big day to a great cause…please take a few minutes to read below:
This year, I am donating my birthday to one of our friends in Charleston, SC. The idea for Katie’s Krops began with a 9 year old girl and a 40 pound cabbage. In 2008 Katie brought home a tiny cabbage seedling from school as part of the Bonnie Plants 3rd Grade Cabbage Program. She tended to her cabbage and cared for it until it grew to an amazing 40 pounds. Knowing her cabbage was special she donated to a soup kitchen where it helped to feed over 275 people. Moved by the experience of seeing how many people could benefit from the donation of fresh produce to soup kitchens, Katie decided to start vegetable gardens and donate the harvest to help feed people in need.
Katie now has numerous gardens and has donated thousands of pounds of fresh produce to organizations that help people in need. The mission of Katie’s Krops is to start and maintain vegetable gardens of all sizes and donate the harvest to help feed people in need, as well as to assist and inspire others to do the same.
The problem of hunger is real, Katie’s Krops mission is simple, we all can help because… it only takes a seedling!
Today I am asking friends and family to donate to Katie’s Krops for my birthday. It is a fantastic cause, run by an amazing young girl and network of volunteers.
Will you join me today and help support the work they are doing? Any amount big or small helps!
Regardless, thank you for your friendship, it is a blessing to me.
Elizabeth”
Obviously, not everyone can give to everything and while Elizabeth certainly didn’t expect all of her friends to give, her effort produced results.
Elizabeth combined a personal event, a good cause, Facebook, with a dead simple fundraising website and in one day raised over $1,000 for Katie’s Krops.
Well done, Elizabeth Donehue. Happy Birthday!!
FJ
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