2012 Was Awesome! Now, Back To “0.”

For sales professionals, the most depressing time of the year is often 11:59pm, December 31. After all the hard work of the previous year, the moment the clock strikes midnight everything drops to “0.” $0.00 volume & ZERO units. UGH.

While the official results aren’t in yet, I can say without hesitation “What a year!!” Depending on a few logistics, we’ll see how everything shakes out. At present, it looks like we’re going to end up with between 192-197 closed “sides” (there are two sides to every deal… buyer/seller). Amanda already posted on Facebook “3 sales shy of 200,” and that’s good with me as I couldn’t be more proud. For whatever reason, some sales don’t make it to the CMLS count. Three sides come to mind: MacGregor and both sides of Butler St. in Melrose Heights. Amanda may know something I don’t, and 197 may be right on.  Either way, we’ll have to wait until the Coldwell Banker brass discloses the official count.

Notwithstanding sales results, 2012 was a fun and rewarding year. A few examples include: rolling out the F|A logo for event swag, raising the bar for real estate video, renting the Oyster Bar for a night to thank our clients for 100 closings by the end of August, switching blog platforms from Blogger to WordPress, and “The Truck” (underwriting the “Hurricane Sandy Relief” truck for a week). Perhaps the biggest project of the year was implementing our “Pay It Forward” program with the women of The Junior League of Columbia, vaulting us to the level of “League Leader.” Hopefully you’ve seen the Junior League sign riders around town with the script, “A portion of this sale is donated to The Junior League of Columbia.”

None of this would have been possible without the hard work and loyalty of friends, clients, referrals, lender partners, closing attorney partners, licensed contractors, our broker-in-charge, assistant broker-in-charge, and every other real estate agent that worked hard to get each deal done.

Did we sell every listing in our inventory? Absolutely not, and I don’t want to sugar coat our stats as a commercial that everything in 2012 was perfect. Far from it, actually. That said, we have a lot of work to do!

Knowing it was the last day of the year, and that the next day all of our work would be reset to “0,” Monday afternoon was a bittersweet moment. As Amanda left for the day we all high-fived, fist-bumped, and side-hugged. A couple of hours later, as I was in a little bit of a slumpy mood, Amy finally looked at me and said, “Let’s go, buddy.” We closed our laptops, and that was 2012. What a year…

I’ll post more when the official stats hit my inbox.

Thank you, so much!!!


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